Agentic AI can be put to profitable use in enterprise-scale marketing efforts, although the mindset should be strategic not ...
Amazon thinks it can do more for TV advertisers than traditional TV. The digital giant is preparing to meet with marketers during the annual Consumer Electronics Show, which gets underway on Tuesday.
The first ThreatsDay Bulletin of 2026 tracks GhostAd adware, macOS malware, proxy botnets, cloud exploits, and more emerging ...
How can ethical advertising build trust? Discover the principles of transparency, data responsibility, and how technology ...
How is blockchain reshaping advertising? Know how decentralized technology prevents ad fraud, ensures transparency, and ...
While an ad might be technically viewable, its placement on a cluttered, low-quality page makes it functionally invisible to ...
A marketing team from Sokal, an automotive digital advertising agency, explored different marketing options that could work ...
These growth, value, and income stocks (some of which I already own) are inexpensive amid a historically pricey stock market.
Samsung Ads, the advertising division of Samsung Electronics, has announced the programmatic expansion of its interactive ad format Samsung GameBreaks. Advertisers can now activate GameBreaks ...
From the Radio World “Who’s Buying What” page: 88.3 WBGO(FM), licensed to Newark, N.J., is the only full-time jazz station in the New York City tri-state area. This fall, it partnered with SoundStack ...
Programmatic ads have entered the chat … bots. On Tuesday, PubMatic announced a partnership with Kontext, a platform that uses LLMs to generate relevant ads within AI chatbots. The integration is ...
In the first of three AI-specific predictions pieces, we asked an expert panel to gaze into the future of agentic AI, and how it will shape programmatic buying in 2026…. As artificial intelligence ...
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