Magnite (MGNI) is back in focus after being named the ad tech monetization launch partner for cloud gaming platform PH²ND, along with a new data integration with Cognitiv that broadens tools for ...

The capability uses Gracenote’s content ID graph to deliver program-level reporting and impression verification.

DirecTV Advertising has announced the programmatic availability of its DirecTV Remote inventory, allowing digital buyers ...

The network offers Live TV inventory across offices, retail, bars and restaurants, with hotels planned later this year.

Roblox has expanded its advertising platform as part of its efforts to position itself as a core marketing channel for brands ...

DIRECTV Advertising today announced at CES that it will be bringing more premium CTV video options to the digital out-of-home (DOOH) marketplace with the programmatic enablement of inventory from ...

DirecTV Advertising has announced at CES that it will be bringing more premium CTV video options to the digital out-of-home (DOOH) marketplace with the programm ...

In 2024, North America held a dominan market position, capturing more than a 39.3% share, holding USD 2.9 Billion revenue.

Find out how Teqblaze helps publishers build more predictable, sustainable monetisation without sacrificing transparency or ...

The deployment brings Context Networks’ full-stack, end-to-end advertising and analytics platform into gaming environments, enabling WarHorse Gaming to operate as a digital publisher while creating ...

OpenAI bets its future on a distraction-free experience, sacrificing ad revenue to stop Google’s ecosystem from winning the ...

Ulyana Guseva shares her journey to Head of Advertising Sales at Citymapper and offers advice for women in mobile marketing.