Free Snowflake Native Application appears to eliminate the complexity of self-managing a data clean room for non-technical users, analysts said. Snowflake on Thursday said it was making its Data Clean ...

Data cloud company Snowflake today announced it has signed a definitive agreement to acquire Samooha, a startup building "data clean room" technology to help businesses securely share and collaborate ...

Snowflake is enhancing its data clean room product following its acquisition of Samooha in December. Growing privacy legislation and loss of identifiers have increased use of clean rooms in marketing.

No-Headquarters/BOZEMAN, Mont.--(BUSINESS WIRE)--Snowflake (NYSE: SNOW), the Data Cloud Company, today announced the general availability of Snowflake Data Clean Rooms to customers in AWS East, AWS ...