The Trade Desk Inc (NASDAQ:TTD), a leading independent demand-side platform in the programmatic advertising space, continues to outperform expectations and maintain its strong market position. As the ...
Brands are moving their programmatic advertising spend away from agency trading desks and to independent specialists over transparency concerns, according to a report from the World Federation of ...
When The Trade Desk sneezes, ad tech catches a cold. That’s been the case since TTD reported its Q2 earnings on Thursday and Wall Street investors, nonplussed by the DSP’s performance, seemingly ...
At CES 2026 in Las Vegas, The Trade Desk announced a significant step for its OpenAds initiative, naming The Guardian and BuzzFeed as its inaugural publishing partners. The move is positioned to ...
LOS ANGELES, March 18, 2025 /PRNewswire/ -- Cineverse (Nasdaq: CNVS), a next-generation entertainment studio, today announced its strategic partnership with global advertising technology leader The ...
Amazon has emerged as a formidable challenger to The Trade Desk’s DSP market share. And at least one major agency holding company might be pivoting a large share of its programmatic business to Amazon ...
One of the hottest trends in the so-called “programmatic premium” space is publishers setting up their own in-house trading desks to extend their audience reach beyond their own audience. In other ...
Sincera’s focus on objective insights could help clients get smarter with their ad spend amid the rise of channels like retail media networks and connected TV. Snapping up Sincera could advance The ...
The Trade Desk (TTD -7%) is trading lower following its Q3 earnings report, despite delivering one of its strongest quarters in years. It has been a roller coaster few months for TTD. The stock sold ...