LEGO SMART Play is HERE. And that means that your LEGO sets are evolving into even more awesome versions of themselves. LEGO SMART Play will soon allow ...

Lego is launching its new Smart Play system with three Star Wars sets that will be released on March 1st. ...

Everything you need to know to preorder the upcoming Star Wars-themed SMART Play LEGO sets, with SMART Bricks, tags, and minifigures.

Lego seems to be moving on from traditional toys to smart versions of its building blocks, as announced at CES 2026. Here's ...

The new Star Wars sets, which incorporate Smart tech, might be cool — but fans are not abiding by the rising costs of basic sets or Lego's direction ...

Legos now come with engine sounds, laser-shooting noises, and humming lightsabers.

The LEGO Group has officially unveiled the first sets in its new SMART Play line, introducing a new system that adds an extra ...

LEGO has just opened pre-orders for its brand-new Smart Play sets, marking a major evolution in how LEGO builds interact with ...

Lego is aiming to add a new dimension of fun with its interactive Smart Play system.

The new Star Wars Smart Play sets are cool, but now I want to see what else Lego can do ...

The new brick will make play more interactive for kids and families. Sets with the new brick will release in March, and preorders start in January.

The Walt Disney Company hopes LEGO Star Wars will help it survive changes coming for its shows, movies ...