Header bidding has been such a runaway hit for publishers that it’s required the development of a new technology to manage all the partners they want to add. What seems a small change – the addition ...

In a previous article, I wrote in some detail about what header bidding is and how it can deliver greater revenue growth for digital publishers. But let’s recap: Header bidding allows publishers to ...

The banner, or header image, on your Blogger blog displays your company's name and logo above all blog posts. The banner must be large enough to be clearly visible and for its image to remain in the ...

Blogger is the blogging platform for the Google network. As such, it can provide a great way to tie your company's advertising and business announcements to a variety of Google services. To take ...